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Hanesbrands

EXCLUSIVE: Authentic Brands Group Initially Agrees to Buy Champion From HanesBrands Inc.

The New York-based brand management company has an informal agreement to buy the distressed Champion label…

Champion Bids Roll In: Hanesbrands Said to Be Seeking $1.4B

Bids in the auction to buy the brand were due on Wednesday.

Champion Sale Process Enters Final Phase: Source

WWD has learned that bids are due next month as HanesBrands looks to offload the active brand.

Champion Names Richard McLeod Vice President and Chief Marketing Officer 

McLeod will be tasked with driving the HanesBrands-owned company's global brand strategy and omnichannel…

HanesBrands Considers ‘Strategic Options’ for Champion

The intimates giant is putting a for sale sign on the active brand amid pressure from activist investor…

Hanesbrands Comes Under the Fire of Activist Investor Barington

Barington chairman James Mitarotonda pointed to "management's largely ineffective response to recent market…

How Tina Turner Made Hanes Hip, Plus the Singer’s Other Noteworthy Ad Campaigns

Turner passed away Wednesday at the age of 83.

HanesBrands Releases Sustainability Summary Report

The company's Chris Fox also said it is close to renewing its program with P&G.

Media People: Peter Arnell Talks About His Career, How Branding Has Changed, and His Most Memorable Campaigns

Arnell has written a two-volume book tracing his career from 1980 to 2020.

Got Certifications? Brands Weigh Pros and Cons

How HanesBrands, REI, Nia Thomas and Terra Thread view certifications.

Hanes Releases Originals Collection

The men's and women's collection offers "modern essentials" across loungewear, activewear and underwear. 

Episode 22: Meet Hanesbrands’ Sustainability Guru

Chris Fox shares insights about the company's sustainable practices.

Jon Ram to Exit Champion to Join Clarks as CEO

He will join the English footwear brand in April.

HanesBrands Reveals $60M Profit, Plans to Sell U.S. Sheer Hosiery Business

But investors remain weary, with company shares closing down 1.27 percent to $15.60 apiece Thursday.

The Rise of Lingerie Investors, Raising Hundreds of Millions of Dollars to Scale

From Rihanna to Kim Kardashian, emerging intimates brands are eager to take share.