More From Adriana Lee
EXCLUSIVE: Syky Enlists Nicola Formichetti as Artistic Director
The luxury phygital platform joins forces with the fashion mastermind behind Lady Gaga's 'meat dress.'
Inside Authentic Brands’ Fleet of ChatGPT Smart Glasses
How ABG and Innovative Eyewear are carving out a new fashion tech frontier with AI smart glasses by Nautica…
Stitch Fix to Nix Full-time Human Stylist Jobs, Golden Goose Gets Employer Certification
Plus, FP Movement has a new campaign, and San Francisco 49ers running back Christian McCaffrey becomes the…
Stitch Fix Halts Full-time Hours for Stylists
Stitch Fix's human stylists will only have part-time work, starting in March.
Samsung Galaxy Phones New ‘Circle to Search’ Tool Makes Fashion Easier to Find
The shopping feature is powered by Google AI.
The Metaverse Well Runs Dry
Startup funding tanks, as even the metaverse's main builders hesitate to use the term.
Samsung Hits NRF With New Retail Tech, Partnerships
Samsung draws on its collaboration with Good American and others to showcase a range of retail-bound tech…
Microsoft Touts New AI Tools for Retail
Microsoft plants generative AI across retail, with offerings for personalized service, internal…
Walmart Flexes Tech Muscle at CES
The mega retailer reimagines product search with generative AI, debuts AR social commerce platform and more.
Dior and Puma Head to New York, Carlos Alcaraz Packs His Vuitton Trunk
Dior will show its pre-fall collection in New York in April, Puma is returning to NYFW, Louis Vuitton designs…
Amazon Points AI at Fashion Fit Problem
Amazon wants to make ill-fitting clothing obsolete by arming brands and customers with new AI fit tools.
Apple’s Fancy MR Face Gear Gets February Ship Date
The Vision Pro mixed reality headset will be heading to eyeballs on Feb. 2.
Google Amps Up Bid to Nix Cookies With New Test
Google launches a small test to battle Chrome cookies in an initiative with big ramifications for brands.
TikTok Shop Boosts Seller Fees
TikTok ends charm offensive to draw in sellers with incentives by quadrupling fees.
What to Watch in Tech for 2024
A new generation of AI came with a bang for business in 2023. In 2024, it will grow up.